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Updated in [July 27th, 2023]

This course will teach students how to launch and promote a T-Shirt label online without incurring inventory costs or overhead. Students will learn how to use print on demand merchants to sell their designs on shirts around the world. Additionally, students will learn how to promote their designs on social media for free marketing. The course will also cover building a lasting brand, developing a workflow for producing high-quality art, and using structured descriptions to make uploading designs easier. Furthermore, students will learn how to use their designs to create products such as stickers, coffee mugs, and wall clocks. The instructor will provide knowledge acquired from two years of running their own T-Shirt businesses. Students will learn how to make consistent good money, and the satisfaction of knowing that someone is wearing something they have designed. The instructor will be available to answer questions in the discussion section of the course. Additionally, the instructor recommends their recent Udemy course, Sell Art Online Masterclass, for staying up to date on the POD market and maximizing sales potential.

Course Syllabus

Introduction

Defining your Brand

Design Time

Strategy for Success: Planning Launch

Online Marketing

Making Sales

Continued Success

Updates

Bonus Lessons