Introduction to Retail Management

Course Feature

Cost

Free
Provider

Swayam
Certificate

Paid Certification
Language

English
Start Date

30th Jul, 2021
Learners

No Information
Duration

No Information
Instructor

/

Add to Favorites

2.5

63 Ratings

This course is perfect for anyone looking to gain an understanding of the retail business model and the key issues and challenges involved. Participants will learn the core terms and terminologies associated with retailing, as well as gain an appreciation of the Indian retail sector. Through this course, participants will gain practical tools and techniques to develop and sustain a competitive advantage in the retail sector. Sign up now to gain an in-depth understanding of the retail business model and the key issues and challenges involved.

Show All

Go to class

Course Overview

❗The content presented here is sourced directly from Swayam platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.

Updated in [August 18th, 2023]

Skills and Knowledge:
This course will provide participants with an understanding of the retail business model for brick and mortar formats, the various constituents of retail strategy, how to develop and sustain a competitive advantage in the retail sector, and practical tools and techniques of retail strategy. Participants will gain knowledge of key terms and terminologies associated with the Indian retail sector, as well as an appreciation of the sector. Additionally, participants will acquire skills in analyzing and evaluating retail strategies, developing and implementing retail strategies, and understanding the challenges and issues involved in retailing.
Professional Growth:
This course on Introduction to Retail Management provides a comprehensive overview of the retail sector and its associated concepts. It offers participants an understanding of the retail business model for brick and mortar formats, the various constituents of retail strategy, and how to develop and sustain a competitive advantage in the retail sector. Additionally, the course provides practical tools and techniques of retail strategy. By taking this course, participants will gain a greater understanding of the retail sector and the strategies needed to succeed in it, thus contributing to their professional growth.
Further Education:
This course provides an introduction to the basic concepts of retailing and an understanding of how a retail business works. It covers the core issues and challenges involved, the key terms and terminologies associated, and an appreciation of the Indian retail sector. Participants will gain an understanding of the retail business model for brick and mortar formats, various constituents of retail strategy, and how to develop and sustain a competitive advantage in the retail sector. This course provides practical tools and techniques of retail strategy, which could be beneficial for those looking to pursue further education in the field.

Show All

Recommended Courses

Retail Management: Definition & Key Functions Retail Dogma

2.5

Youtube 11,708 learners

Learn More

Retail Dogma offers a comprehensive online course on Retail Management, covering everything from buying products to managing financials. With more than 14 years of experience, professional retailers have prepared materials to help beginners learn the basics and advanced technical knowledge. The course is divided into two sets of functions: Support functions and Core functions. Download free Retail Math Formulas Cheat Sheet, Retail Business Plan Template, Shrinkage Action Plan, Fashion Boutique Opening Checklist and Store Signages & Posters. Get access to Retail Benchmarks and start your journey to becoming a successful retailer. Visit Retail Dogma and start learning today!

Retail marketing

5.0

OpenLearn 127 learners

Learn More

This free course, Retail Marketing, is perfect for anyone looking to gain a better understanding of how retailers use marketing to communicate with their customers. It covers definitions of retailing and consumers, the basics of communications, the importance of segmentation and targeting, and the use of digital and traditional media. It also looks at the role of branding and the importance of customer service. With this course, you will gain the knowledge and skills to help you succeed in the retail industry.

Retail Fundamentals

4.0

Edx 1,101 learners

Learn More

This course, part of the Retail Management Professional Certificate program, is designed to help you understand the four key components of the retail business: demand forecasting, inventory management, assortment planning, and pricing decisions. You will learn about the challenges retailers face and explore methods and techniques to address them. Simulation tools are available to help you internalize the concepts. The course takes a hands-on, problem-driven approach to help you make better decisions at every step of the retail process. It is suitable for retail owners, store managers, undergrad business majors, and retail specialists.

Retail Management

1.5

Swayam 92 learners

Learn More

This course on Retail Management is designed to provide MBA students, instructors, faculty members and professionals in the marketing domain with an overview of the retail industry, concepts and processes. It will cover topics such as types of retailers, multichannel retailing, consumer buying behavior, retail marketing strategies, selecting retail site locations, supply chain management, merchandising, pricing, store management, store layout & design, customer service, franchising, legal and regulatory framework of franchising, retail analytics and more. This course will also help students develop appropriate values like frugality and care in making investment. All retail companies will value this course.