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Updated in [April 29th, 2023]

This course will teach you how to plan and run product design sprints to deliver value sooner and avoid waste. You will learn how to do this across customer discovery, testing with Learn Startup, usability testing, and product architecture. You will also gain an understanding of the core competencies recognized by the Project Management Institute (PMI®) and how to earn 25 professional development units (PDUs). Finally, you will be introduced to the Batten Institute at UVA’s Darden School of Business and its mission to improve the world through entrepreneurship and innovation.

Course Overview:
This course will provide you with the skills and knowledge to plan and run product design sprints to deliver value sooner and avoid waste. You will learn how to do this across customer discovery, testing with Learn Startup, usability testing, and product architecture. You will also gain an understanding of the core competencies recognized by the Project Management Institute (PMI®) and how to earn 25 professional development units (PDUs).

Possible Development Directions:
By taking this course, you will be able to develop your skills in product design sprints and understand the core competencies recognized by the Project Management Institute (PMI®). You will also be able to apply the knowledge you gain to your own projects and use it to create innovative solutions.

Related Learning Suggestions:
This course is a great starting point for those interested in product design sprints and the core competencies recognized by the Project Management Institute (PMI®). To further develop your skills, you may want to consider taking additional courses related to product design, entrepreneurship, and innovation. Additionally, you may want to explore the resources offered by the Batten Institute at UVA’s Darden School of Business.

[Applications]
Upon completion of this course, participants will be able to apply the knowledge and skills gained to plan and run product design sprints. This will enable them to meet client's desire for quick, specific outcomes while making time to do things right. Additionally, participants will be able to use the 25 professional development units (PDUs) earned from the Project Management Institute (PMI®) to further their professional development.

[Career Paths]
1. Product Designer: Product designers are responsible for creating and developing products that meet customer needs and market demands. They must have a strong understanding of user experience, design principles, and product development processes. Product designers must also be able to collaborate with other teams, such as engineering, marketing, and sales, to ensure the product meets customer needs. As technology advances, product designers must stay up-to-date on the latest trends and tools to ensure their products remain competitive.

2. UX/UI Designer: UX/UI designers are responsible for creating user-friendly interfaces that are visually appealing and easy to use. They must have a strong understanding of user experience principles, design principles, and development processes. UX/UI designers must also be able to collaborate with other teams, such as engineering, marketing, and sales, to ensure the product meets customer needs. As technology advances, UX/UI designers must stay up-to-date on the latest trends and tools to ensure their products remain competitive.

3. Product Manager: Product managers are responsible for managing the development and launch of products. They must have a strong understanding of product development processes, customer needs, and market trends. Product managers must also be able to collaborate with other teams, such as engineering, marketing, and sales, to ensure the product meets customer needs. As technology advances, product managers must stay up-to-date on the latest trends and tools to ensure their products remain competitive.

4. Product Strategist: Product strategists are responsible for developing strategies to ensure the success of products. They must have a strong understanding of customer needs, market trends, and product development processes. Product strategists must also be able to collaborate with other teams, such as engineering, marketing, and sales, to ensure the product meets customer needs. As technology advances, product strategists must stay up-to-date on the latest trends and tools to ensure their products remain competitive.

[Education Paths]
1. Bachelor of Science in Product Design: This degree program focuses on the development of products from concept to completion. Students learn how to create innovative products that meet customer needs and solve problems. They also learn how to use design thinking, prototyping, and user testing to create successful products. Additionally, students learn about the business side of product design, such as marketing, pricing, and distribution.

2. Master of Science in Human-Computer Interaction: This degree program focuses on the design and development of interactive systems that are easy to use and understand. Students learn how to create user-friendly interfaces and how to use user research to create effective designs. They also learn about the principles of usability, accessibility, and user experience. Additionally, students learn how to use design tools and techniques to create interactive systems.

3. Master of Science in Design Thinking: This degree program focuses on the use of design thinking to solve complex problems. Students learn how to use design thinking to create innovative solutions to real-world problems. They also learn how to use user research, prototyping, and testing to create successful products. Additionally, students learn about the business side of design thinking, such as marketing, pricing, and distribution.

4. Master of Science in Product Design and Development: This degree program focuses on the development of products from concept to completion. Students learn how to create innovative products that meet customer needs and solve problems. They also learn how to use design thinking, prototyping, and user testing to create successful products. Additionally, students learn about the business side of product design, such as marketing, pricing, and distribution.

The development of product design and related degree paths is growing rapidly as companies recognize the need for innovative products and services. Companies are increasingly looking for professionals with the skills to create products that meet customer needs and solve problems. As a result, the demand for product design and related degree paths is expected to continue to grow in the coming years.