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Updated in [August 13th, 2023]

Skills and Knowledge Acquired:
This course will provide students with the skills and knowledge necessary to optimise their Google Ads campaigns. Students will learn how to set up and optimise campaigns correctly, as well as how to use the Google Ads platform to its fullest potential. Additionally, students will gain an understanding of the different types of campaigns available, and how to use them to their advantage. Finally, students will gain an understanding of the different metrics used to measure the success of their campaigns, and how to use them to make informed decisions.


Contribution to Professional Growth:
This course provides an opportunity for professional growth by teaching the correct way to set up and optimise Google Ads campaigns. It also provides access to a community of like-minded individuals and personalised support from Aaron. Additionally, the course provides a free Google Ads Optimisation Checklist to help users optimise their campaigns in 2023. Finally, the course offers the opportunity to have Aaron run a user's Google Ads campaign.


Suitability for Further Education:
This course does not appear to be suitable for preparing for further education. It focuses on teaching how to optimize Google Ads campaigns and does not provide any information on topics related to further education.