Launch Strategy: 5 Steps to Capstone Experience

Course Feature

Cost

Free
Provider

Coursera
Certificate

Paid Certification
Language

English
Start Date

No Information
Learners

No Information
Duration

No Information
Instructor

How to Start Your Own Business Specialization

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2.0

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This course is the last course in this specialization before its capstone experience. It will provide you with five benefits or outcomes: a finely focused and tuned mindset, an awareness of aspects of your business that directly impact its ability to create and deliver value, action plans to get your 'market connections' right, and a final checklist of operational issues. The goal of the course is for you to have a document that details all the actions you need to take and all the things that you need to think about before launching your business.

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Launch Strategy: 5 Steps to Capstone Experience

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Course Overview

❗The content presented here is sourced directly from Coursera platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.

Updated in [May 30th, 2023]

This course is the last step before launching your business. By completing this course, you will have the knowledge and skills to develop a comprehensive launch strategy. This course will provide you with the necessary tools to ensure that your business is ready for launch. You will gain insight into the mindset concepts that will have the greatest impact on your business launch, as well as strategies and tactics to engage the market, communicate your message, and generate sales. Additionally, you will be able to identify and address operational issues that will allow you to enter the capstone course and your business launch ready to go on day one.

Completing this course will provide you with the opportunity to develop a successful launch strategy and gain the confidence to launch your business. It will also provide you with the necessary skills to develop a successful business. Possible development paths in career or education include entrepreneurship, business management, marketing, and communications. Related learning suggestions include courses in business strategy, marketing, and communications.

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Pros & Cons

Helps develop strategic plan for brand.
Teaches budgeting and marketing skills.
Very comprehensive.

Not suitable for beginners.
Not enough practical examples.
Limited language support.

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