Write your first B2B Marketing Case Study

Course Feature

Cost

Paid
Provider

Udemy
Certificate

Paid Certification
Language

English
Start Date

2018-02-24
Learners

No Information
Duration

No Information
Instructor

Shashank Rajurkar

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4.2

5,157 Ratings

This course will teach you the art and science of writing effective B2B customer case studies. Learn how to create compelling stories that show potential customers how your product or service solves a real problem. With this course, you'll be able to create case studies that convert and make a lasting impression on your customers. Get the skills you need to write your first B2B marketing case study today!

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Write your first B2B Marketing Case Study

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Course Overview

❗The content presented here is sourced directly from Udemy platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.

Updated in [July 18th, 2023]

What skills and knowledge will you acquire during this course?
Participants in this course will acquire skills and knowledge in customer case study writing, including customer relations, creativity, interviewing, presentation, and the art and science of creating case studies that convert. They will learn how to create compelling case studies that showcase the value of their product or service and effectively solve real problems for potential customers.

How does this course contribute to professional growth?
This course on writing B2B marketing case studies contributes to professional growth by equipping participants with the skills and knowledge needed to create effective customer case studies. It covers various aspects of case study writing, including customer relations, creativity, interviewing, and presentation. By learning the art and science of creating case studies that convert, participants will be able to showcase their products or services in a compelling way, demonstrating how they solve real problems for potential customers. This course ultimately helps professionals in B2B businesses, startups, enterprises, and freelancers enhance their marketing strategies and attract more clients.

Is this course suitable for preparing further education?
Yes, this course is suitable for preparing further education. It provides a comprehensive overview of customer case study writing, including important elements such as customer relations, creativity, interviewing, and presentation. Additionally, it teaches participants how to create case studies that effectively convert potential customers by showcasing the value and problem-solving capabilities of their product or service. This knowledge and skill set can be valuable for individuals seeking further education in the field of B2B marketing.

Course Syllabus

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Pros & Cons

The course provides a clear and concise explanation of the fundamentals of B2B marketing and case study writing. Users appreciate the detailed explanations and the building block format, which makes it easy for beginners to understand and assimilate the information.
Users find the course well-paced and appreciate the interesting examples provided in the video. They feel that the course effectively teaches them how to structure a case study.

One user mentioned that the transcript of the course does not accurately reflect what the person is saying, indicating a potential issue with the course's content accuracy or transcription quality.
While the course is described as basic and suitable for those with some marketing knowledge, one user felt that it was too basic and may not provide enough value for those already familiar with marketing concepts. They mentioned that it could be more beneficial for individuals in the sales department.

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