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Updated in [May 25th, 2023]

This course is designed to help you create the perfect structure on Google Ads. It will provide you with real, powerful strategies that will give tangible results on your account, as well as actionable tips to organize a Google Ads account. You will learn how to create a coherent structure that won't allow for wasted spendings, match a landing page to a single ad group, and select high value keywords only. This course is suitable for both beginners and experienced marketers who want to improve their skills.

Possible Development Directions:
This course will provide you with the necessary knowledge to create a strong structure for your Google Ads account. You will be able to create your own structure, for your own business, and start by imagining a perfect structure for two businesses examples. However, this course does not cover step by step videos on how to create an account or a campaign on Google Ads online platform, how to create a campaign from A to Z, how to create ad copy and ad extensions, how to set up the conversion tracking, how to choose a landing page, and how to use bidding strategies.

Related Learning Suggestions:
If you are looking to further develop your skills in Google Ads, you may want to consider taking courses on how to create an account or a campaign on Google Ads online platform, how to create a campaign from A to Z, how to create ad copy and ad extensions, how to set up the conversion tracking, how to choose a landing page, and how to use bidding strategies. Additionally, you may want to look into courses on other digital marketing topics such as SEO, content marketing, and social media marketing.