This course explores the relationship between advertising and society, culture, history, and the economy. Through lectures, readings, and analysis of print and television ads, students will learn to interpret the complex levels of meaning in advertising. Topics include the origins of advertising, the creation of ads, the depiction of race, class, gender, and sexuality in advertising, and the ethics of advertising. No prior knowledge is required.
Online Advertising
4.0
ThaiMOOC1,459 learners
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Discover the fundamentals of Online Advertising
Google Ads Video Certification
4.5
Skillshop586 learners
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Gain the Google Ads Video Certification and demonstrate your expertise in using YouTube and Google Video advertising solutions to reach potential customers. Learn how to tell effective stories on YouTube and leverage YouTube audiences to deliver more relevant ads. Start your journey today!
Google Ads Display Certification
4.5
Skillshop209 learners
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Gain the Google Ads Display Certification and demonstrate your expertise in using Google Display to maximize your display advertising investment. This certification will validate your ability to create effective Display strategies and campaigns that meet specific marketing goals. Learn how to develop a Google Display strategy, reach new and existing customers, and align your digital marketing budget with your Display marketing plan.
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