Scale Your Business With Web Analytics & Conversion in 2022

Course Feature

Cost

Paid
Provider

Udemy
Certificate

Paid Certification
Language

English
Start Date

2017-05-04
Learners

No Information
Duration

No Information
Instructor

Christine Maisel

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4.0

2,384 Ratings

Are you ready to take your business to the next level? This course will show you how to combine web analytics, usability, conversion rate optimization and SEO efforts to increase your online sales and revenue. You'll learn how to create and review detailed web analytics reports, identify the best web analytics tool, use winning principles to design a successful website, reduce bounce rate, use psychology to improve conversions, and test a website to make more money. Plus, you'll learn how to offer web analytics and conversion optimization services to clients, manage them, and price your services. Join now and start scaling your business!

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Scale Your Business With Web Analytics & Conversion in 2022

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Course Overview

❗The content presented here is sourced directly from Udemy platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.

Updated in [July 18th, 2023]

This course, Scale Your Business With Web Analytics & Conversion in 2022, is designed to help business owners of all sizes increase their reach and revenue. It provides a step-by-step actionable guide to creating unique goals for a business that can be tracked, tested and improved. Topics covered include combining web analytics, usability, conversion rate optimization and SEO efforts, creating and reviewing detailed web analytics reports, identifying the best web analytics tool, using winning principles to design a successful website, strategically identifying and creating a sales funnel, reducing a site's bounce rate, using psychology to improve conversions, testing a website to make more money from existing traffic, and more.

The course is also beneficial for those who wish to provide web analytics, web design or conversion rate optimization services. It covers the services that can be offered to clients, how to manage clients, the workflow process to follow, and how to price services.

Throughout the course, the instructor is available to answer questions and provide assistance. Upon completion, participants will have a better understanding of how to approach creating a website and making strategic changes to improve it. Join now to start scaling your business.

Course Syllabus

Intro to Web Analytics, Usability Conversion

Web Analytics

Creating Your Website Goals & Measurement Plan

Making Web Analytics Actionable

Usability & User Experience

Usability Review: Testing Your Website For User Experience

Conversion Rate Optimization

Conversion Trends: Understanding Specific Webpage Elements

E-commerce Conversion

Conversion Research: Getting Feedback From Site Visitors

Conversion Testing & Evaluation

Psychology, Usability & Conversion

Selling Conversion Rate Optimization Services

Pulling It All Together

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Pros & Cons

Good introductory course in terms of web analytics and its application

A few videos have poor sound quality

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