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Updated in [April 29th, 2023]

This course provides an overview of the five key elements of storytelling: character, plot, setting, theme, and structure. Participants will learn how to use these elements to create engaging stories that capture the attention of their audience. Through a combination of lectures, activities, and discussions, participants will gain a better understanding of how story elements work and how to amp them up to engage the audience more deeply. At the end of the course, participants will leave with some very specific questions to ask of their own work, as well as a better understanding of where and how their stories are weak and can be improved.

[Applications]
This course provides a great foundation for anyone looking to improve their storytelling skills. After completing this course, participants will have a better understanding of the five key elements of storytelling and how to use them to engage their audience. They will also have a better understanding of where and how their stories are weak and can be improved. Additionally, participants will have a set of specific questions to ask of their own work to ensure that their stories are as engaging as possible. With this knowledge, participants will be able to create stories that captivate their audience and leave a lasting impression.

[Career Paths]
1. Content Creator: Content creators are responsible for creating and curating content for a variety of platforms, including websites, blogs, social media, and more. Content creators must be able to craft compelling stories that engage audiences and drive conversions. As storytelling becomes increasingly important in the digital age, content creators must be able to use the five key elements of storytelling to create engaging stories that capture the attention of their audience.

2. Copywriter: Copywriters are responsible for creating persuasive copy that drives conversions. Copywriters must be able to craft stories that capture the attention of their audience and compel them to take action. With the five key elements of storytelling, copywriters can create stories that are more engaging and persuasive, leading to higher conversions.

3. Social Media Manager: Social media managers are responsible for managing a company's social media presence. They must be able to craft stories that capture the attention of their audience and drive engagement. With the five key elements of storytelling, social media managers can create stories that are more engaging and persuasive, leading to higher engagement and conversions.

4. Video Producer: Video producers are responsible for creating videos that capture the attention of their audience and drive conversions. With the five key elements of storytelling, video producers can create stories that are more engaging and persuasive, leading to higher conversions. As video content becomes increasingly important in the digital age, video producers must be able to use the five key elements of storytelling to create engaging stories that capture the attention of their audience.

[Education Paths]
1. Bachelor of Arts in Creative Writing: This degree path focuses on developing the skills necessary to write compelling stories. Students will learn how to craft stories that engage readers, create characters that are believable and relatable, and develop plots that are engaging and entertaining. Additionally, students will learn how to use different mediums to tell stories, such as film, television, and digital media. This degree path is becoming increasingly popular as the demand for creative content continues to grow.

2. Bachelor of Arts in Film and Television Production: This degree path focuses on the technical aspects of storytelling. Students will learn how to use different types of cameras, lighting, and sound equipment to create compelling visuals and audio. Additionally, students will learn how to edit footage, create special effects, and use music to enhance the story. This degree path is becoming increasingly popular as the demand for content creators continues to grow.

3. Master of Arts in Storytelling: This degree path focuses on the theoretical aspects of storytelling. Students will learn how to analyze stories, understand the psychology of storytelling, and develop their own unique style. Additionally, students will learn how to use different mediums to tell stories, such as film, television, and digital media. This degree path is becoming increasingly popular as the demand for content creators continues to grow.

4. Master of Fine Arts in Creative Writing: This degree path focuses on developing the skills necessary to write compelling stories. Students will learn how to craft stories that engage readers, create characters that are believable and relatable, and develop plots that are engaging and entertaining. Additionally, students will learn how to use different mediums to tell stories, such as film, television, and digital media. This degree path is becoming increasingly popular as the demand for creative content continues to grow.

Course Syllabus

Introduction

The 5 Elements of Story

The Elements Explained: Character

The Elements Explained: Objective

The Elements Explained: Conflict

The Elements Explained: Action

The Elements Explained: Stakes

Ramping Up the Elements

Wrap-Up and Homework