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Updated in [August 18th, 2023]

Skills and Knowledge:
By taking this course, students will acquire knowledge and skills related to the Product Discovery Process, including understanding user needs, creating personas, conducting customer interviews and surveys, defining product needs and problems, using a product prioritization framework, identifying solutions, using the Working-Backward Technique, the Role-Storming Technique, the What If? Technique, validating solutions, using Opportunity Mapping, prototyping solutions, testing prototypes, getting buy-in and alignment from leadership, and understanding continuous product discovery.
Professional Growth:
This Product Discovery Process course provides a comprehensive overview of the latest best practices and techniques from the Product Management Industry. It covers the entire process step by step, from understanding user needs to validating solutions and getting buy-in from leadership. By taking this course, professionals can gain a better understanding of the product discovery process and how to implement it in their work, which can lead to increased professional growth.
Further Education:
This Product Discovery Process course covers the latest best practices and techniques from the Product Management Industry. It provides step by step instructions on how to implement the different techniques, and is suitable for those looking to prepare for further education in the field. The course includes lifetime access to the course and all future updates, as well as 2 hours of high quality, up to date video lectures.

Course Syllabus

Introduction

The Basics

Step 1 - Setup your product discovery team

Step 2 - The User Needs (and Feelings)

Step 3 - Define the problem

Step 4 - Identify solutions

Step 5 - Validate the solution

Step 6 - Prototype the solution

Step 7 - Present your solution

Step 8 - Deliver the solution

What Next