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Updated in [September 12th, 2023]

Discover how to turn your interest in family photography into a money making venture. From finding your style to booking a shoot, this introductory guide can help you start (or improve) a budding photo business. Chris Orwig shares how to stand out stylistically, discusses what gear is a must, and details the flow of a shoot. He also provides tips for approaching the financial and promotional aspects of your business, including how to commit to a pricing structure, develop a marketing budget, and create a website.
Skills and Knowledge Acquisition:
This course will equip you with essential skills and knowledge for transforming your passion for family photography into a profitable venture. Throughout the course, you will learn:

Finding Your Style: Discover how to define and refine your unique photographic style, setting you apart in the competitive field of family photography.

Gear Essentials: Understand the equipment you need to capture stunning family moments effectively, ensuring you're well-prepared for your shoots.

Shoot Workflow: Gain insights into the step-by-step process of conducting a successful family photoshoot, from preparation to execution.

Financial and Promotional Strategies: Learn valuable strategies for managing the financial aspects of your photography business, including setting prices and creating a marketing budget. You'll also explore the importance of creating a professional website to showcase your work.

Professional Growth:
This course offers substantial contributions to your professional growth as a family photographer:

Skill Enhancement: You'll enhance your photography skills and develop a distinct style that can help you stand out in a crowded market.

Business Acumen: By delving into the financial and promotional aspects, you'll gain a comprehensive understanding of running a photography business, setting prices, and budgeting for marketing efforts.

Online Presence: Creating a professional website will bolster your online presence, making it easier for potential clients to discover your work and book your services.

Profitable Venture: Ultimately, this course enables you to monetize your passion for family photography, potentially turning it into a lucrative career.

Suitability for Further Education:
While this introductory guide focuses on the fundamental aspects of starting a family photography business, it may not be a direct preparation for further formal education, such as a degree program. However, the knowledge and skills gained from this course could serve as a strong foundation if you decide to pursue more advanced photography education or certifications in the future. It provides practical insights that can be valuable throughout your photography journey, whether you choose to continue your education or grow your business independently.

Course Syllabus

Introduction

Converting your passion into profit