Packaging Your Fashion Brand: Developing Hangtags Labels and More

Course Feature

Cost

Free Trial
Provider

Skillshare
Certificate

No Information
Language

English
Start Date

No Information
Learners

No Information
Duration

0.68
Instructor

Jeff Staple

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2.5

9,331 Ratings

Discover the art of elevating your fashion brand with captivating brand collateral in the course "Conclusion." In just 40 minutes, streetwear legend jeffstaple shares his expertise on creating impactful details like hang tags, labels, stickers, and more, allowing your brand's unique story to shine. With real-life examples from his own clothing brand, jeff guides brand owners and product designers on conceptualizing and executing various forms of brand collateral. Uncover how the tiniest stitch and label placement can leave a lasting impression, forging a profound connection with customers and setting your creations apart from the competition.

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Course Overview

❗The content presented here is sourced directly from Skillshare platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.

Updated in [July 20th, 2023]

This course overview will provide an introduction to the concept of creating brand collateral to differentiate a fashion garment or accessory from the competition. Jeffstaple, a streetwear icon, will teach students how to concept and execute various forms of brand collateral, such as labels, hang tags, stickers, and other forms of collateral. Through examples from his own clothing brand and beyond, Jeff will provide valuable insight on how to create a connection with the customer through the smallest details. This 40 minute class is ideal for brand owners, product designers, and anyone interested in adding a layer of depth to their creations. By the end of the course, students will have a better understanding of how to create brand collateral that will help them stand out from the competition.

Course Syllabus

Introduction

Main Label

Secondary Labels

Trims

Hangtags

Stickers

Creative Packaging

Conclusion

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Pros & Cons

Detailed and Engaging
Inspirational and Thought-Provoking

Limited Scope
Lack of Additional Content

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