Masterclass in Marketing Psychology

Course Feature

Cost

Paid
Provider

Udemy
Certificate

Paid Certification
Language

English
Start Date

2021-10-19
Learners

No Information
Duration

No Information
Instructor

Vikram Kaushal

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4.2

8,538 Ratings

This Masterclass in Marketing Psychology course is designed to help you become a Jedi of Marketing Psychology in just 3.5 hours. Led by Vikram Kaushal, a passionate expert in Human Psychology, this course will teach you how to create effective messaging for marketing campaigns, advertise products for maximum impact, establish trust and rapport, and close sales. You'll also learn about the psychology of colours, how to use the principles of scarcity, reciprocity, and credibility, and how to make an emotional appeal. With this course, you'll gain the exclusive knowledge you need to be successful in any form of marketing or sales.

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Course Overview

❗The content presented here is sourced directly from Udemy platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.

Updated in [July 24th, 2023]

Learners of this course can gain a wealth of experience and expertise in the field of marketing psychology. They will learn how to create effective messaging for marketing campaigns, how to advertise products for maximum impact, how to establish trust through body language, how to persuade and influence customers, how to close sales, and how to use the principles of similarity, power, fear, arguments, scarcity, and reciprocity to influence customers. They will also gain an understanding of colour psychology and how to use it for branding. With this knowledge, learners will be able to create successful marketing campaigns and close sales with confidence.

Course Syllabus

Introduce yourself!

How the course is structured

Types of Influence

Who Says?

What is Said: Effective Messaging

How is it Said: The medium of Communication

To whom is it said: The audience

Selling Scarcity

Tricks of the Trade

Body Language of Trust

Psychology of Colors

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