Marketing Psychology & Neuromarketing with Dekker Fraser MBA

Course Feature
  • Cost
    Paid
  • Provider
    Udemy
  • Certificate
    Paid Certification
  • Language
    English
  • Start Date
    2022-05-03
  • Learners
    No Information
  • Duration
    No Information
  • Instructor
    Dekker Fraser, MBAJyra Galosmo
Next Course
4.6
28,695 Ratings
Learn the most effective and cutting-edge psychological techniques to convince people to try, buy, and keep buying your products from Dekker Fraser MBA. With 11 years of experience in marketing psychology, Dekker has studied under top business psychologists and has been formally trained in psychology and psychological statistics. This course teaches you the most important concepts in marketing psychology and how to implement them for your product. You will learn how to write cold emails that get tons of responses, optimize pricing to maximize revenue, trigger immediate responses from customers, and make your content go viral. With real product marketing case studies, you will be able to sell more products and leave people wanting more!
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Course Overview

❗The content presented here is sourced directly from Udemy platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.

Updated in [July 24th, 2023]

By taking this course, learners will gain a comprehensive understanding of marketing psychology and neuromarketing, as well as the expertise to apply these principles to their own product marketing. Learners will gain the ability to write effective cold emails, optimize pricing, create habit-forming product marketing, maximize advertising effectiveness, influence and persuade customers, create a sense of urgency, optimize customer journeys, generate word-of-mouth, optimize marketing surveys, and more. With the real-world case studies and the guidance of a veteran marketing executive with a top MBA, learners will be able to apply the principles of marketing psychology to their own product marketing and increase their sales.

Course Syllabus

Product Marketing Psychology

The Customer Decision Journey

Marketing Psychology within Organizations (Internal)

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