Solve Cases & Questions from Kotlers Marketing Management

Course Feature

Cost

Paid
Provider

Udemy
Certificate

Paid Certification
Language

English
Start Date

2023-06-01
Learners

No Information
Duration

No Information
Instructor

Arun Singhal

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4.8

5,030 Ratings

This course is the perfect way to learn Marketing Management from Kotler's Marketing Management. It provides a comprehensive overview of the concepts in 9 hours, and goes in-depth with solutions to all the cases in the 16th edition and questions in the 14th edition. With this course, you can preview 50% of the lectures to get a feel for the content, and clear any doubts you have while doing the course. It is taught by a marketing professional with over 40 years of experience in companies like Unilever and Johnson & Johnson. Students have praised the course for its practical aspect and clear explanation of the latest marketing concepts. With Udemy's 30 days Money Back Guarantee, you can preview 50% of the lectures and if you're not satisfied, you can get a full refund. Don't miss out on this great opportunity to learn Marketing Management from Kotler's book!

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Solve Cases & Questions from Kotlers Marketing Management

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Course Overview

❗The content presented here is sourced directly from Udemy platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.

Updated in [July 17th, 2023]

This course provides an opportunity to learn Marketing Management in depth by solving cases and questions from Kotler's Marketing Management. It covers the 16th edition of the book and the 14th edition of the questions. The course is designed to help students quickly recap all the marketing concepts in 9 hours and gain a frame of reference to know one of the right answers to the questions and cases from a marketing professional with over 40 years of experience.

The course also includes lectures that cover each section, as well as the ability to preview 50% of the lectures. Students can also clear their doubts on this topic any time while doing the course. Additionally, the course comes with Udemy’s 30 days Money Back Guarantee, so students can get a full refund if they are not satisfied even after doing the full course.

Students who have taken the course have found it to be useful for a quick snapshot of Marketing Management book of Kotler, and have enjoyed the practical aspect of cases discussed. It is highly recommended to apply the knowledge gained here in real life.

Course Syllabus

Introduction

Fundamentals of Marketing Management

Understanding The Markets

Developing a Viable Market Strategy

Designing Value

Communicating Value

Delivering Value

Managing Growth

Summary

Related Resources

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Pros & Cons

Comprehensive coverage of Kotler's Marketing Management
Practical application of knowledge

Lack of depth
Limited focus on other marketing resources

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